Management by objective (MBO) is a model that helps organizations improve their performance by clearly defining their objectives. The uniqueness of this model lays in the manner in which the corporate objectives are diligently communicated down into employee objectives, to ensure the entire organization is working towards the same goal.
Customer loyalty plays a fundamental role in a business’s success. It can be measured in many ways depending on the business model. Overall customer loyalty refers to customer retention, such as the number of customers that do repeat business / purchases. However, in today’s competitive markets customer loyalty also refers
Sales Backlog stands for the amount of sales orders that a company has received but has not completed yet, also referred to as order backlog or BI. The perception of the impact backlog orders have on a company varies. Majority of companies measure their backlog rations in sales values. If